Promotion tips
Make it easy for people to discover you, follow your journey, and contribute. This guide shows quick wins and repeatable habits that work well for drivers and teams using Sponsor Driven.
TL;DR (quick wins)
Add your Sponsor Driven link to every profile and bio
Share your profile 3+ times each week across 2 channels
Post 1 supporter update per week (race results, news, photos)
Thank supporters publicly and tag them
Invite other competitors and earn rewards via Referrals
These actions roll up into your Profile Checklist and are tracked on your Analytics page.
10‑minute setup checklist
Do these once and benefit all season:
Copy your profile link
Visit your profile and use the Share button (this also tracks shares automatically)
Add to your social bios
Instagram/TikTok “Website” field, Twitter/X bio, Facebook Page “About”, YouTube “Links”
If you use Linktree/Beacons/etc., put your Sponsor Driven link in the top slot
Add to messaging and email
WhatsApp Business profile “About”, iMessage signature, email signature (see template below)
Add to your website and QR codes
Add a prominent “Support me”/“Sponsor us” button linking to your profile
Print a QR code for pit boards, helmet, car, team awning, flyers (any standard QR generator works)
Apple Wallet pass (iOS)
From your profile, use “Add to Apple Wallet” to keep your link handy and shareable at events
Optional email signature snippet:
Support my season: https://sponsordriven.com/your-slug
Weekly playbook (repeat every week)
A simple cadence you can keep up with during the season:
Monday: LinkedIn post (race plan or recap) + link
Wednesday: Instagram Story + feed post using a Social Asset
Friday: WhatsApp broadcast to close friends/family/community
Sunday: Thank your top 1–3 supporters by name and tag them
Aim for 3+ shares per week. Your Promotion Score marks this complete when you hit the goal.
Ready‑to‑use share templates
Replace the {…} parts, tag your club/series/venue, and attach a relevant photo.
General announcement (LinkedIn/Facebook)
I’m funding my 2025 season on Sponsor Driven. Every contribution helps with tyres, entries and seat time. If you’d like to support, here’s how you can get involved: {your-link}
Thank you for sharing or contributing. It makes a real difference.
Race week (LinkedIn/Twitter/X)
Race week! {event/series} this {date}. Follow the journey and support the season here: {your-link}
Results post (Instagram/Facebook)
P{position} at {circuit}! Huge thanks to everyone backing the season. Want to be part of the team? Contribute here: {your-link}
Thank‑you post (any channel)
Massive thanks to {@supporter} for supporting my season on Sponsor Driven. Your help keeps me on track. Join them: {your-link}
Direct message (copy/paste)
Hey {name}, I’m using Sponsor Driven to fund my motorsport season. If you'd like to chip in or share it, here’s the link: {your-link}. Thank you!
Channel playbooks
LinkedIn
Post race plans/results, learning moments, and gratitude
Tag your series, track, team, and supporters to expand reach
Keep the link near the top; add 1–2 relevant hashtags
Instagram/Facebook
Use square/postcard graphics from Settings → Social Assets
Stories: add link sticker + mention supporters; save to a “Season” highlight
Mix short clips, paddock photos, and on‑track images
Twitter/X
Short updates + link; include the event hashtag
Pin a tweet with your Sponsor Driven link for the season
WhatsApp/Messenger/Discord
Create a broadcast list with close contacts, club members, and local supporters
Send a brief update and link before/after race weekends
Email (friends, family, local businesses)
Monthly newsletter with 3 bullets: recent results, next race, how to support
Email template:
Subject: Follow and support my 2025 season
Hi {name},
I’m racing {series/level} this year and sharing updates on Sponsor Driven. If you’d like to follow the journey or support the season, you can do that here:
{your-link}
Thanks so much for the support, {your-name}
Use Social Assets (ready‑made graphics)
Go to Settings → Social Assets to download branded graphics sized for IG/Facebook
Post them with your link and a short caption (see templates above)
Keep posts varied: results, behind‑the‑scenes, paddock life, gratitude, and goals
Referrals: invite competitors, earn rewards
Go to Settings → Referrals to copy your invite link
Share it with other competitors (they’ll see how funding works and you’ll earn rewards when they get funded)
Share via LinkedIn/WhatsApp/Email with the built‑in buttons; it’s tracked automatically
Thank supporters (it drives more support)
Publicly thank contributors (with permission) and tag them
Add a short note in your next update highlighting how funds were used
Consider a monthly “Supporter Spotlight” post with a photo and quote
Measure what works
Settings → Analytics shows profile visitors and share activity
Your Promotion Score on Settings helps you hit key weekly actions (e.g., 3+ shares)
Try different captions and channels; keep what performs best
Best practices
Consistency beats intensity: 2–3 short updates a week is enough
Tell a story: what you’re preparing for, learning, and aiming to achieve
Use names, tags, and places—specifics boost engagement
Keep the link visible and easy to tap/click (bio, pinned posts, link stickers)
Don’t spam: rotate channels and tailor the message a little for each audience
FAQ
How often should I post? 2–3 times per week across 2 channels is a great rhythm
What if I don’t have many followers?
Focus on LinkedIn/WhatsApp/email; leverage clubs, local sponsors, and community groups
Can businesses sponsor me?
Yes—create tiers in Settings → Tiers and share your profile with local businesses
How do I get quick assets?
Settings → Social Assets has plug‑and‑play graphics sized for major platforms
Need help?
Docs: https://docs.sponsordriven.com
Email: [email protected]
Share tips from the paddock? We’d love to feature them—drop us a line.
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